May 19, 2012

Using Facebook Messages to Communicate with Your Prospects

Facebook has become a very popular way for people to interact with one another on the Internet. In fact, Facebook has in many ways replaced some of the traditional means of Internet communication. For example, many people now use Facebook’s messaging system much more often than they use their traditional email accounts. Lots of people Continue Reading

How To Use Your Facebook Public Profile

“Public profile” pages are the building blocks of the Facebook universe. Everyone who joins Facebook is required to provide certain information about themselves, and this information gets displayed on their public profile. You can choose to hide some or most of this information by adjusting the privacy settings for your account, although you’re probably going Continue Reading

Get Maximum Exposure with Local Online Business Directories

One of the amazingly simple ways to drive traffic to your website and ultimately to increase sales and profits is to register with local online business directories. There are essentially three big players when it comes to local search, and they hold the market share. Let’s take a look at them in detail. It is Continue Reading

Building a Successful and Long-Lasting Client Loyalty Strategy

Building a long-lasting profitable business means building client loyalty that lasts. How do you get your clients to come back time and again? How do you get them to tell your friends about you? How do you build up so much goodwill that clients will overlook your occasional mistakes? How do you make your clients Continue Reading

How To Use Facebook Events To Promote Your Business

Let’s assume you’ve already set up your own Facebook profile and a separate Facebook Page for your business. Maybe you’ve also created a Facebook Group that relates to a type of product or service that your business provides. What are some ways that you can promote the special events your business sponsors? One way is Continue Reading

How to Use Meetup to Your Advantage

Online business owners tend to do most of their networking and marketing online. It makes sense, doesn’t it? If they provide virtual services or sell products online, it stands to reason that they should be able to reach their target markets and make business connections via the World Wide Web. But even in this age Continue Reading

Common Questions About Facebook and Their Answers

Most Servicepreneur who get started using Facebook have a lot of questions. Here are some of the most common questions I've received with some surprising answers. Question: How Do I Track My Results? Answer: First of all, you can't track metrics with a personal page or a group page. Having a fan page will give Continue Reading

Flex Your Writing Muscles through Guest Blogging

Writing is one of those activities that only get better with practice. Maybe you are a fair enough writer for your online content or blog, but you can always improve. Writing about a variety of topics for others gets those creative muscles working again. Many writers have written on a number of topics and in Continue Reading

Tactics To Use PR to Promote Your Company

Public Relations is the perfect tactic to use to promote your company. It packs a big wallop by building awareness of our existences, proving you are capable to provide the solution you offer, and proving you are real because a credible source is talking/writing about you. Plus, most public relations strategies cost nothing to implement. Continue Reading

Marketing Locally to Generate Website Traffic

Not all website traffic begins on the internet. Marketing locally is a great way to increase the visitors your website receive. Here are few old school marketing tactics that you can implement locally to increase your website traffic. Bumper Stickers – It’s as simple as printing your website address on a sticker and putting it Continue Reading