A positive customer experience is vital to a successful business and the easiest way to ensure every client has the same experience is to document your procedures. Plus, it’s much easier to show a virtual assistant or employee how to do it your way when they have a checklist to refer to. You want your company manual to house all of your checklists. Be sure to document:

• Office Systems: The “behind the scenes” tasks that are done for the day-to-day running of your business.
• Production Systems: The steps you take to produce your products or service your clients.
• Marketing Systems: The steps you to take to promote your company and services. Without marketing you won’t make a sale and business is all about sales.
• Client Systems: The steps you take to bring in a new client. What questionnaires or contracts are needed? How do you handle the initial inquiry? What steps are taken as follow-up to the inquiry?
• Customer Service Procedures: You don’t want to slack on the service once you’ve gotten the client. It is true that it’s much easier to keep your existing clients happy than it is to find new clients. What do you do to keep your clients happy?

The Smart Business Company Manual makes starting your company manual a breeze. Just fill in the blanks. Get yours today.